Mike Amis

Work — AI Consultancy

Live · create-hub.co.uk

Create Hub

Stage
Live
Role
Design, build, maintain
Field
AI video · Social marketing · Web app
Stack
Next.js · Express · MongoDB · AWS S3 · FFmpeg · Stripe

An AI video platform for kitchen, bedroom and bathroom retailers — turn showroom photos into branded, music-backed social videos in minutes, with voiceovers, hashtags and scheduled publishing.

Open create-hub.co.uk →

Free during beta · No credit card required

01 — What it does

10 parts

The photos already exist — the editing time does not

Photos in, branded video out, posted — with the brand settled once at the start rather than retyped on every project.

  • Brand set up once, from your own websitePaste a web address and Create Hub scans it for the logo, primary and secondary colours, brand font, contact details and social links, then offers each one for confirmation rather than applying it silently. Twenty curated Google Fonts, a live preview, and saved brand-look presets.
  • A three-step wizard, not a timelineStoryboard, then Style & Audio, then Create & Export. Nobody trims a clip frame by frame. The deliberate limit of four hero images per project is what keeps the assembly step predictable.
  • Image work before the videoCrop, rotate, adjust and transform in a modal, plus AI cleanup to remove clutter and AI enhance for colour, brightness and sharpness. Transforms are applied server-side with Sharp and persisted, so what you preview is what gets stitched.
  • Motion generated from stillsKen Burns, pan and zoom, varied automatically across clips so four images do not all drift the same way. Runway drives it where enabled, with a local FFmpeg path behind it.
  • Music matched to the materialA library carrying mood and BPM metadata, suggesting tracks that suit the mood of the clips in the project. FFmpeg normalises and fades the chosen track under the video, taking its gain from that same mood data.
  • AI voiceoversA UK voice library, previewed before you commit to one, mixed under the music rather than over it.
  • A closing brand cardLogo, colours, tagline and contact details, rendered as SVG in the brand font and rasterised into the final video. Light, dark and brand-colour themes, with toggles for what appears.
  • Portrait and landscape, exported ready to post9:16 for Reels, Stories and TikTok; 16:9 for YouTube and websites. Captions and hashtags are generated alongside.
  • Publish and schedule from the same placeConnect social accounts and publish, or schedule a post for later, without exporting a file and re-uploading it somewhere else.
  • Credits rather than a subscriptionOne-off credit packs through Stripe Checkout, an append-only ledger, and an idempotent webhook so a retried event never credits twice. Video and voiceover generation each draw down against the balance.

02 — Why it exists

A kitchen, bedroom or bathroom showroom is photographed constantly, and almost none of it reaches social media. Not for want of material or ideas — editing a video is a specialist job, and nobody on the showroom floor has the afternoon it takes. Create Hub turns those photos into branded, music-backed promotional videos. It is in daily use across a retail portfolio of roughly 150 sites, by an agency team producing on clients' behalf and by retailers producing for themselves.

A showroom generates good photography as a matter of course, and it dies in a folder. The gap is not the images and it is not the ideas — it is the forty minutes of editing per post, the brand details retyped every time, and the fact that the person who knows the product is not the person who owns a video editor.

Every generic tool solves one slice of that. A stock-video app knows nothing about the brand. A scheduler knows nothing about production. A full editor assumes a skill the showroom does not have, and stitching the three together leaves someone acting as the join. Create Hub compresses the whole path into a job that fits between appointments, and puts the brand set-up at the front so it is done once rather than every time. It is in beta, and says so.

03 — Next

App & Software DevReach 4 The StarsA complete practice-management platform for a Norfolk therapy practice — public site, booking, payments, client portal, and a bespoke admin that runs the whole business from one place.